Ahold Delhaize: ‘We can't sell anything without substantiated information’
December 18, 2018
supplier and the buyer. ‘The ornamentals sector needs to work on this, as continuous improvement can only be achieved if the relationship between the two is [...] improve the entire chain.’ The two sides of the ornamentals chain According to Nienke Weidema, the ornamentals chain has two distinct sides. On the one side [...] side the supermarkets and on the other the sales channels, such as florists and retailers, garden centres, DIY stores, and the daily markets. ‘We, as the